Nagel Advertising works with each client individually to develop effective and efficient marketing plans that will increase brand awareness and sales, expanding your market share – both inside and outside your current customer base. We have proven success in developing results-driven marketing campaigns for national events, national restaurant chains, health care, home improvement, automotive, motorsports, financial institutions and a wide array of businesses.
Media and Sponsorship Buying
Nagel Advertising has well established national print, digital, talent and broadcast vendor relationships that have been garnered over our 20+ year history. We treat our media partners with the utmost respect, but also demand the best rates and highest possible efficiency based on our experience and knowledge of current market conditions. We also deliver added value with each media plan that excels standard expectations and we create ground-breaking promotions that are beyond the typical and routine. In addition, Nagel Advertising negotiates local and national Sports, Music and Event Sponsorships. Our roster includes MLB, NBA, NFL, NHL, College Sports and national music events and festivals.
Our top-notch, affordable creative resources include campaign concepts, brand imaging, copywriting, graphic design, collateral & logo development, web design, social media imaging, photography, and video/audio production. Nagel Advertising’s experience in developing unique, creative identities will make your business stand out from the competition and convey a compelling positive message that will influence your target market.
Social Media Strategy and Management
Our social media management services save businesses more time and generate more results. Our company excels in Facebook Marketing, Instagram Marketing and Google Marketing services. Since 2011, our firm has managed over 10,000 social media marketing campaigns and our work shows that our company knows how to optimize your social media channels to satisfy your marketing objectives.
Bottom line – we have the experience with converting social media advertising investments into more leads and sales. Whether your business is in the restaurant industry, consumer products, or nonprofits, our social media management services position your business for success. While another social media marketing company or agency may use ineffective social media marketing services for your social media, our company prides itself in driving real, qualified, proven traffic to our clients’ websites and store fronts.
We offer a full digital marketing suite that can be customized to meet specific goals and objectives. Using the most up-to-date technology available, we utilize our agency experience, expertise and buying power to help you leverage precise targeting capabilities in order to reach consumers who are demonstrating, in real time, their interests in your products and services.
Utilizing a multi-layered approach to pinpoint your target consumer, we’ll deliver your banner and/or video ads to the right person, at the right time, in the right context. Available campaign tactics include:
- Geographic Targeting: Set precise location parameters for your campaign via user IP address, Wi-Fi network, cell tower triangulation and mobile GPS.
- Channel Targeting: Align your campaign with relevant content based on select website categories.
- Site Retargeting: Serve your ads to those consumers who have previously visited your website.
- Search Retargeting: Serve your ads to consumers based on their recent key word searches via Google, Yahoo, Bing or browser search bar. Target contextual data that includes social sharing, liking, commenting, printing or viewing of any content across the web.
- Demographic Targeting: Access consumers based on their age and/or gender.
- Behavioral Targeting: Target specific consumers based on their characteristics, lifestyle, hobbies, public record information, in-store purchase history, offline and online registration data, etc.
- Geofencing: Serve your ads to mobile users within a narrowly defined geographic location in real time.
- Addressable Geofencing: Target specific physical household addresses and serve your ads across every medium under the roof, including desktop, mobile and OTT (over-the-top TV).
SEM (Search Engine Marketing)
Optimize your placement in search results on Google and additional partner search engines. We’ll develop the responsive content you’ll need in order to get noticed by the right people. And we’ll manage your campaign daily to ensure a highly efficient and effective campaign.
Utilizing the power of the TrueView Video Ad Format, our Google Ads Certified experts will help you reach your target consumer when they watch or search for videos. Both In-Stream (ads that run before, during or after a video plays) and/or Video Discovery ads (ads that appear where viewers discover content, like YouTube search results, next to related videos or on the YouTube mobile homepage) can be used to meet your specific objectives.
One of digital marketing’s biggest advantages is its transparency. We’ll provide you with regular, updated reports that show exactly how your campaign is performing. From impressions, click throughs and conversions to heat maps, top sites, earned views, impression shares and much more. Our team will access and analyze your reporting regularly so we can ensure your campaign’s efficiency and effectiveness …and communicate the information back to you.
Direct Mail and Print Services
Count on us for ALL of your printing needs from business cards, giant banners and postcards to life-sized character stands, invitations and menus. We design and print it all! Our executives will work with you on design concepts and create a timeline to ensure all deadlines are met. Our graphic design team will create design options for you to choose from you’ll have exactly the print piece you want. Finally, our print coordinators will organize the ordering, shipping, delivery and fulfillment of all your print projects.
We have experience in small and extra-large volume projects and we deliver all over the world. Our massive, ongoing volume of daily fulfillment of print production ensures that you will receive the most well-organized and cost-effective project possible.
Nagel Advertising’s PR team is committed to communicating our clients’ influence across the ever changing media landscape. Our Services include:
- Media Relations
- Corporate Communications
- Community Relations & Events
- Strategic Communications
- Copywriting & Content
Street Team Fulfillment
Our brand ambassadors are available for distribution of flyers and posters to businesses, conducting surveys and interacting face to face with your target audience at live events.
We represent your event, business, or product in a way that best connects with your potential customers.
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803 E. Washington Street
Medina, OH 44256
Monday-Friday (and sometimes weekends)
8:30am - 5:00pm (and sometimes after hours)